To say QR Codes are taking off is an understatement despite some calling QR Codes old technology and everyone not seeing the value of using them. But with the growing number of smartphone use and mobile marketing, QR Code campaigns from major brands, movie posters, jewelry companies and consumer products, tons of QR Code case studies are being created.
A quick scan using your iPhone, Android, or other camera-enabled smartphone activates your phone functions such as e-mail, IM, and SMS, or connects the mobile device to a Web browser.
You might have used a QR code to check in for your flight on United, pay for your Starbucks coffee, locate a business on Google Maps, or get more information at a library or retail store.
But how can QR codes help your business? They are perfect for an opportunity you have to connect people using their mobile phones with digital content. Include a quick sign-up page for opt-in e-mail on each landing page and encourage visitors to sign up to receive e-mail updates. [Read more... ]
What are QR codes and how can they help your business? Keep reading to find out.
Quick Response codes (QR codes) and other two-dimensional codes are expected to achieve widespread use this year – and for good reason. Consumers want immediate access to what’s relevant and QR codes are being used to make that possible. [Read more...]