About Roger

*Opinions shared are all my own*

7457.clip_image002_thumb_596A5973Thanks for stopping by to read more about me. My name is Roger Pilney and I was born and raised right here in Austin Texas. My interests vary but here is a quick list:

Spending time with my daughters, fishing, Social Media, online communities, cars, the gun range, traveling, technology in general, learning new things and helping others but not all in that order other than kids first. There’s more to me than that but this covers quite a bit.

My love? I love my daughters more than anything. I am a very dedicated father to two wonderful young ladies. I don’t let anything come between us and that has meant many sacrifices and worth each and every one. I believe being a great father is the best and most important job I will ever have.

So what is the point of this blog? I jokingly say that, before Google, my friends and family used me as their “search engine”.  Over the years that has stayed the same but my circle of friends has grown by leaps and bounds.  I get asked questions all the time about so many things from Facebook to job hunting tips. I share other content I find useful and link to those places rather than trying to write new content each day and pretend to be a great writer.

I try to empower other people by pointing them in the direction of great content and introducing various audiences to each other that might not cross paths normally.  I don’t feel the need to reinvent the wheel to write a story when someone has already done a wonderful job of conveying that exact message. I will leave that to more talented writers. 🙂

I will, on occasion, write something all from my own giant head and share it. Usually, those posts have to do with a family experience or a first hand experience with a product or tool and I could not find something written on the topic already. I hope you enjoy the information I find and share here because they are, to me, nice gold nuggets of hard work by some really talented people.

Titles held include: Strategic Alliance Partner Director / Social Media & Innovation Evangelist / Chief Networking Officer / Community Manager / Business Development / Recruitment / eBusiness Strategist / MDF Strategist

Summary

My experience in business development, partner marketing, and client retention focuses around building and sustaining meaningful relationships. From internal to external customers, through an expansive network of resources, I pride myself on identifying co-marketing opportunities to magnify thought leadership efforts and improve brand perception. My experience with social media channels within various industry segments has offered me opportunities to adapt and improve partner programs and tactics in a variety of environments. Using an authentic voice and maintaining the brand’s goals across industries and online social ecosystems while developing policy and / or strategy for new media integration is the winning combination for today’s constantly evolving marketing world.

My positions in partner management, partner integration strategy, community development, social media programs strategy, and lead generation campaigns have given me an exceptional ability to see social media from diverse perspectives. I emphasize listening to customer conversations, crowd-sourcing and compiling data to modify approach while providing a clear and consistent brand voice. These proven techniques empower the brand to act in response to customer needs and contribute to the total brand experience. My responsibilities have included community management, partner marketing, social media strategy / implementation, project management, vendor management, content creation programs, vendor selection, tools assessment, contract negotiations, partner funding relationship management (MDF), social media alignment, and demand generation programs.

I am very experienced in Private Sector client requirements and challenges with a special emphasis on large enterprise I.T. organizations, software / hardware companies, and engagement with CXO level representatives within those organizations.

Favorite Quote:

“Whether you think you can or you think you can’t you’re right.”

“There is a principle which is a bar against all information, which is proof against all arguments and which cannot fail to keep a man in everlasting ignorance – that principle is contempt prior to investigation.”

-Herbert Spencer

My Resume / LinkedIn Profile